Daniel “Danny” Kleinman is a commercials director. He has won the top awards for his advertising work at Cannes, D&AD, the New York One Show, BTAA, Clio, Creative Circle, Midsummer Awards and many others. He has been recognised as the number one most awarded director in the world in the Gunn Report. He has received the Presidents award from the Creative Circle and the Chairman’s award from the BTAA and has been rated number one in both Campaign and Televisual’s list of hottest directors over four consecutive years and in Ad week voted US commercial director of the decade.

After Hornsey Art School he went on to work for a while as an illustrator, also collaborating on storyboards with directors working in the emerging music video industry leading to his own first music video in 1983.

Daniel pioneered the use of special effects in post-production over the course of directing more than 100 videos in the 80’s winning numerous awards for work with artists such as ZZ Top, Fleetwood Mac, Prince, and Madonna.

From the ‘90’s he has concentrated on advertising however he has not only created ads needing complex special effects for clients such as Guinness, X-Box, Chrysler, Johnnie Walker, Sony and Audi but Daniel’s ability to direct comedy and dialogue also led to work for Boddingtons, John Smiths, Super Noodles, Durex and John West. His recent work includes Monster.com, Specsavers, Nissan, VW, and Starbucks.

Daniel has also directed TV drama and comedies notably Harry Enfield and Paul Whitehouse’s “Smashie and Nicey-The End Of An Era”, which was BAFTA nominated and won the rose at Montreux. He has taken over the mantle from Maurice Binder creating the title sequences for the James Bond films.

In 2006 Daniel and fellow director Ringan Ledwidge founded the production company Rattling Stick. This year, the company has been voted the UK’s number one production company in Campaign magazine as well as at the BTAA awards for three consecutive years. It also claimed number one spot in Televisual magazine’s Production Company of the year for the second year in a row.

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