The incredibly powerful Barnardo’s ‘Believe in Me’ campaign, directed by Sara for FCB Inferno, continues to make waves since its launch in November. With in-depth features in Creative Review, Fast Company, Creativity and Marketing week, the genre bending films have clearly struck a chord. The campaign’s central 60’ TVC won a silver at Ciclope, whilst ‘Gymnast’ took home two coveted pencils at this year’s D&AD awards. The overall campaign is shortlisted for ‘Best Campaign’ at tonight’s British Arrows Awards. Good luck to Sara and everyone who worked on the campaign.